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The fact that the fans of this Swiss watch brand are fabulously rich crowned heads and athletes, "stars" of show business - attracts attention to it more brightly than any advertisements. It is clear that M. Carey and S. Stallone prefer status beautiful and expensive things. But it is unlikely that they, like the King of Jordan and the Swiss alpine skier D. Kush, chose a prestigious watch brand just because it is fashionable. Why does Corum occupy such an honorable place on the Olympus of exclusive products?
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The endless desire to find something more beautiful and better, to improve and realize even the most fantastic dreams is what turned the creations of the watchmaker R. Bannwart and G. Ri, his uncle, into masterpieces. Therefore, from the first "pen samples" at the Basel exhibitions (from the 50s of the XX century) to the present day, the watches of Corum masters receive the highest rating.
How many interesting and unusual things are connected with this watch brand! Even the history of the name is unique. From the Latin word "quorum" ("quorum") its creators were repelled when they were looking for a name for their offspring. But what was their amazement when the first buyer turned out to be a priest with the same surname?! Like many, quite familiar things today, a watch with a dial without labels also appeared by chance. Because of the rush, they simply forgot to put them on the chronometers - and again success. The new style has created an incredible excitement among fans of fashion novelties.
Models for women "Golden trumpet" and "Chinese hat", "Admiral's Cup" for men are still the best and desired purchases for many lovers of exclusivity. The shape of the watch, so reminiscent of Chinese women's hats, was to the taste of connoisseurs of fashionable individuality. In the "Golden Tube", not only the appearance of the watch itself is attractive. The pipe in it is made of precious metal, and a special strap is made so conveniently that the owner of such a thing can change the position of the watch without fear of losing her jewel, while favorably emphasizing the beauty of her wrist.
For the production of all models in this brand, the most modern and ultra-sensitive mechanisms are used, which have no analogues. But they could not do without manual work here. So at the heart of the models that are still making a splash are vintage gold 10 or 20 dollar coins. Thanks to a unique technology (and this has not been repeated by anyone else in the world), supermechanism is placed in them. Maybe that's why yachtsmen belonging to the sports elite have long given their hearts to this brand of watches. And this love is mutual. So, the Corum "Admiral's Cup" was created specifically for yachtsmen-leaders. Not one sporting event is complete without Corum. It is not by chance that the Englishman B. Ainsl, who became an Olympic champion four times, became the face of the company.
In 2000, the company changed owners, but it has not lost its innovative spirit. And the triumphal procession of Corum continues. After all, the merit of the watchmakers of this brand is undoubted: the quality of their products is unsurpassed. Even the equipment for all models is selected in a special way – from a strap to a box-box in which it is just right to store jewelry. But, first of all, the Corum watch is an impeccable mechanism, and then everything that makes this brand recognizable at first glance:
a carved tourbillon crate or a rod mechanism;
a dial with a world map or funny exceptional drawings, the heroes of which can be cockerels, devils, pirates…
Set in gold (white, red, pink) with diamond flecks, with drawings or made of the most delicate colors of mother of pearl, Corum emphasize the special status of those who wear them. Such watches are suitable for people who are stylish and courageous, romantic and daring, and undoubtedly bright and original.